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Autumn · Chapter I–III

The lookbook

Three short chapters on how we wear the season — shot in the studio, on friends, in real light.

Chapter 01 · Craft

How our selvedge denim is woven

Twelve ounces of rigid indigo, woven slowly on vintage shuttle looms so the edges finish themselves — that's the selvedge line, and the reason the jean moulds to you instead of the other way round.

We cut it straight through the leg with a high rise, then wash it once — just enough to take the starch off, never enough to fake the fade. The rest is up to you.

Indigo selvedge denim with contrast stitching Macro of twill stitching on blue denim

Chapter 02 · On film

The autumn palette, on film

Sage, oat, blush and dune — this season's colours were chosen to mix, not match. Press play for ninety seconds inside the boutique: the rails, the textures, the way the light lands at four o'clock.

Filmed in-store · Autumn rails, weekly rotation

Styling rail with dresses in the boutique Pleated dress displayed in the boutique

Chapter 03 · Fit guide

Five ways to wrap a dress

  1. 1 Classic front-tie at the natural waist — the everyday default.
  2. 2 Wrap twice and knot at the back for a clean, apron-smooth front.
  3. 3 Blouse the bodice slightly for a softer, off-duty line.
  4. 4 Layer over a fine turtleneck when the temperature drops.
  5. 5 Belt over the tie in leather for evening — done.

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